About

Where Art Becomes Legacy

www.chithiraalayam.art
Museum of Popular Art

Chithiraalayam is a museum and gallery dedicated to the Popular Art tradition that emerged from Kovilpatti, Tamil Nadu, a visual language that shaped how generations across South India came to see the divine.
These images were once familiar. They appeared in calendars, in print sheets near temples, and in the quiet corners of pooja rooms. Over time, they became part of everyday devotion, so present that their origins were often forgotten.

Chithiraalayam exists to remember.

The collection brings together original works of master artists who defined this tradition. At its heart stands C. Kondiahraju, regarded as a guiding force who shaped both the style and the artists who followed. Alongside him are works by MU. Ramalingam, T.S. Subbiah, and several others who contributed to this shared visual culture.

These artists did not create for galleries. They were created for people.

Their works translated temple imagery into forms that could enter homes, making the divine accessible, recognisable, and personal.

Over time, many of these original paintings were dispersed, stored, or forgotten. The effort to bring them together again required years of searching, identifying, and carefully acquiring works from across sources.

What now exists at Chithiraalayam is not just a collection, but an archive, one that continues to grow.

The artworks presented here are recreated with care on silk, enhanced with hand-finished detailing, and framed in teak wood. This process does not attempt to replace the original, it seeks to carry forward its presence.

These are not merely images to be displayed. They are forms that have lived in homes, rituals, and memory.

Chithiraalayam offers them once again, not as prints of the past, but as works to be preserved, lived with, and passed on.

Museum of Popular Art

Chithiraalayam is a museum and gallery space for the Popular Art tradition that originated in Kovilpatti, Tamil Nadu and grew into a language of vision, through which generations in South India imagined the divine.

Images from this tradition were once part of our everyday visual landscape. In calendars, print-sheets displayed by temples and tucked away in the corners of pooja rooms, they were part of regular devotional engagement, so ubiquitous and familiar that we had stopped questioning their origins.

Bringing these images together was an effort in recollection. We wanted the collection to represent not just the breadth of artists that worked in this medium, but also the individual voices and details that made each image an original. C. Kondiahraju was considered a singular force behind the evolution of this style, and a guiding presence for those who worked in it. Here, his work anchors the collection, flanked by pieces by MU. Ramalingam, T.S. Subbiah and many others, whose work was a part of the collective visual language we grew up with.

In their paintings, the processional imagery of temples was rendered in forms that could travel into homes, becoming accessible, recognisable and personal.

The dispersal of these paintings over time into private collections, storage and even oblivion, means that the work of collecting these originals again took years of seeking, identification and careful acquisition, through multiple sources. What exists at Chithiraalayam now is not just a collection but an archive that continues to be built upon.

Works presented at Chithiraalayam are recreated with care on silk, detailed by hand and framed on teakwood boards. The process is not one that tries to replace or substitute the original, it is one that extends its presence.

These are not images that we display. These are forms that have been lived in, that have been part of rituals and memory.

At Chithiraalayam, we offer them again, not as nostalgic prints of the past but as works to be preserved, to live with and to pass on to future generations

A Note Of Gratitude

Chithiraalayam is not one person’s work, nor one family’s effort. It stands, instead of the support, trust and contribution of many. Locating, identifying and preserving these works would not have been possible without the guidance, generosity and encouragement of so many others connected to this tradition.

We offer our heartfelt thanks to:

PRINTERS

  • Orient Litho Works, Sivakasi
  • Orient Color Crafts, Sivakasi
  • Coronation Art Craft, Sivakasi
  • Das Printers, Sivakasi

FAMILIES

  • S.S. Rajoo
  • S. Marieswaran
  • Venkatasubbiah
  • Meenakshi Sundaram Family
  • T.S. Arunachalam Family
  • K.G. Gnanaguru

MENTORS

  • Raghul Rajora
  • Karthigai Selvan
  • Pachiappan
  • P.K.M. Ganesan

WELL-WISHERS

  • Daniel Smith
  • Stephen R. Inglis
  • Daniel Smith
  • Stephen R. Inglis
  • Daniel Smith
  • Stephen R. Inglis
  • Daniel Smith
  • Stephen R. Inglis

Without their support and contribution, the Chithiraalayam we visualised would not have been realised. Their role has not been incidental. It is foundational.